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Phone: (818) 707-1473
Fax: (818) 707-3543
Email: JackieLapin@cs.com
 

JACKIE LAPIN
Client Comments

Studio City New York
"If there were people on the team who didn't know what you could do, you really proved your value. You exceeded every one of our expectations." --Lee Tomlinson, Marketing Partner

Inter/Media Advertising
"We consider you our PR Goddess. Your publicity has generated so much business for us that you are currently the leading sales person on our marketing staff!" --Robert Yallen, President

World Poker Tour on The Travel Channel
"Love you and everything you do for us!"--Steve Lipscomb, Founder & CEO

"I wanted to tell you what a pleasure it has been working with you on the World Poker Tour series -- you're a real pro. I'm going through the clips today and I must admit that I'm stunned at the success we've had in the media all over the country! The stack of clips is 5" thick and is chock full of great hits. Your AP story was a huge boon for us. Further, while I knew through my conversations with the Highlights/Best Bets folks at the TV pages that we were doing well, I'm taken aback at the coverage...and the usage of artwork! Heck, we got profiled in the "Smart TV" section of the Kansas City Star! (circ: 386,805) Who would've thunk it?!?! Overall, a great effort.--James Ashurst, Director Communications, The Travel Channel

"We've come a long way, baby! The USA Today cover story was the best article yet. Congratuations! THANK YOU! We love what you do for us!--Audrey Kania, EVP World Poker Tour

"Was planning to call you from the ship to congratulate you on the amazing hit in the Wall Street Journal--You should be very proud."--Steve Lipscomb, Founder and CEO World Poker Tour.

"The story is on the A1 page WSJ today...and it pretty close to perfect. Congrats! On the past year, you've done incredible work with almost immeasurable success!--James Ashurst, Travel Channel

"It was a very good day--USA Today and the Front Cover of the Hollywood Reporter in the same day!"--Audrey Kania

"We value you and appreciate you beyond words."--Robyn Moder, SVP

Gear-to-Go
"Great, great job. We are deeply appreciative. Keep it up. This is going to be a long and rewarding relationship. Clearly we value your services and appreciate all your efforts in helping us launch our company. We got our money's worth!"--Alan Perper, Executive Vice President

"There is no doubt Jackie has done an outstanding job."--Paul Sunderland, EVP, Sales

"I wanted to say thank you for all your efforts, passion, professionalism and faith in our program. We really did prove it works!"--Alan Perper 

U.S. Playing Card
"The whole office watched The Ellen Degenerous Show. Congrats on securing this steller placement."-- Joan Bryan, Director of Marketing

"You guys rock!"-- Scott Kling, VP Sales & Marketing

"The New York Times article! It's fantastic. Congrats"-- Scott Kling

AutoOz
"What would I do without you! Man, you produce! Today Show, CNN Headline News, Associated Press and 17 TV crews at our Shaquille O'Neal press conference. We've worked together for so many years on so many projects from Upper Deck to Auto Oz and you've never disappointed me once. I know I can always count on you." --Tony Loiacono, Founder and President, AutoOz

Enginewear
"I cannot express my gratitude enough for your tenacity and fortitude with launching Enginewear's debut. Without your persistence and ingenuity, we would not have had 1/5th of the exposure to the media and our direct customers. Your experience and knowledge is by far best in the industry. We look forward to a long and prosperous relationship with you." --Kristi Markel,President

StarTrac Fitness
"I am so glad we brought Jackie Lapin on board as our Public Relations consultant/guru. She has helped us define and focus our own efforts, while working tirelessly (and very successfully) to re-lauch our brand. She brought with her the contacts and talent to reach the media in ways we never have before, and never would have without her." --Jo Walters, Marketing Manager

Buena Vista Home Entertainment/Disney
"Jackie is tenacious and thorough and well connected. I was very impressed with the coverage she was able to generate from even some of the smaller video titles I threw at her."--Martin Blythe, Director, Public Relations

PetSmart Charities, Rescue Waggin'
"Thank you so much for everything you did for the launch of our Rescue Waggin'. I know you and Jim worked your tails off (pun intended). It was a pleasure working with a seasoned pro like you -- you were worth every dime! This PR event will go down as one of our proudest accomplishments."--Paige Donnelly,, Communications Manager 

Cardservice International
"It's a real pleasure to work with someone who knows how to make things happen in PR." --Scott Dueweke, VP Government Business Development, Concord EFS (formerly at Cardservice International)

Gold Circle Farms Eggs
"Jackie Lapin put together the most powerful public relations campaign and media tour that our company has ever realized. With a difficult scientific message to communicate in a short and highly pressured time frame, she developed a story concept and implemented it with exceptional efficiency and economy. We used the television and newspaper stories for years to support sales, business partnerships, and private financing presentations with success. Just as importantly, we had a great time working together."--Ellin Todd, Manager of Public Relations,OmegaTech, Inc.

Nando's Sauces, Marinades and Condiments
"Great news! The grocery chain has discontinued our competition. The decision was made to only carry Nando's. It's a confirmation that our strategy has been working. Great job from our agency and their PR marketing strategy and execution."--Nancy Mammorella, CEO

TECH TV
"Thanks a gazillion for all the incredible work you did to ensure great press on our behalf!" Pam Hudson, Tech TV Marketing

"You've done an incredible job...especially with all the placements in Houston!"--Alyssa Donelan, Tech TV Corporate Communications

Racing With The Hawk
"Thanks so much for your hard work getting us into USA Today. Good News! I checked today and we are backordered 3,000 copies already and the book hasn't even been released yet." --Twila Bennett, Baker Book House

The Paralysis Project
"It was obvious to us that we were more than a client to you. You really became as passionate about our mission as any of us and we admire that greatly. In addition to your hard work, your expertise in sports marketing helped to make our Great Sports Legends dinners among the most successful to date." --Catherine Lepone, Executive Director

Paramount Home Video
"Thank you for an absolutely fabulous hit on CNN Headline News! Wow!--Martin Blythe, VP Publicity

Sunset Health Products
"When we needed help you were there! You jumped in to help us get the word out to the retail community. Your releases were top notch and the results were exactly what we sought." --Jamie Kabler, Founder and Creator of the Hollywood 48-Hour Diet

LaserShield, Instant Home Security in a Box
"Thank God for you! These press materials are terrific. I mean TERRIFIC!"--Anthony Dohrmann, CEO and Founder

On CES Trade Show coverage--"You are the bomb of bombs!"--Anthony Dohrmann, CEO and Founder

Grey Advertising
"A real pro. You get terrific results with whatever you have to work with." --Jan Sneed, Corporate Communications

"You did everything we asked. Great Job." --John Crosson, President/COO Los Angeles Office

Mazda Rev It Up
"I have just reviewed the Mazda Rev It Up Media Relations report for January through September of 03, and the video tapes (3) containing the broadcast coverage.

"You may know that earlier in my career, I worked in corporate PR for Alcoa (as in aluminum) and then put in a number of years at major PR agencies Burson-Marsteller and Golin/Harris.  Throughout that time, over countless new product intros and other major news stories we pitched on behalf of corporate clients (including the introduction of NutraSweet and Equal, among others) I have never seen such fantastic coverage of a program, a brand and a company. 

"The clip book is one of the single greatest PR results I have ever seen on any automotive program.

"It is absolutely mind-blowing to see how newsworthy Rev It Up turned out to be.   The value of the column inches and air time alone probably exceeds the cost of the program for Mazda.  To show that this translates to reality, I hardly run into anyone who hasn't heard of RIU.  I continue to be blown away by the level of exposure and credibility the automotive media has heaped upon this program....this tribute to our biggest and most successful program of 03."--Gordon L. Wangers, President Automotive Marketing Consultants.

PartyPoker.com
"You are the best...bar none."--Lisa Tenner

"Thanks for the good work to date and we look forward to even MORE positive coverage in the coming year!" --Vikrant Bhargava, General Manager

Queen of Hearts Poker Tournament, WSOP
You have used yuor resources and contacts in the most extraordinarily productive manner and have landed top stories which increased brand awareness and level of interest for this signature event -- the Queen of Hearts for the World Series of Poker.--Lisa Tenner, co founder Queen of Hearts 

Caffee Sanora
"WOW!!! This is amazing. We are pleased and so impressed! You are the Queen!!"--Pamela Stewart, Essenza Communications

Commerce Casino
"The Website is Awesome! Thanks for doing such a great job."--David Mosikian, Tim Gustin and John Griffo

You've done a GREAT job for us!--Tim Gustin, Casino Manager 

World Poker Tour Boot Camp
"We are very pleased with what you have helped us accomplish to date. I often think that one of the best decisons we made early on was working with you  from such an early stage."--Steve Berman 

Best Friends Animal Society
"I knew that all we needed to do was get the word out there in a professional way and they would show up. And show up, they did. Everyone at Best Friends is delighted with the way things turned out, and in no small way, we have you and Jim to thank."--John Polis, Manager Public Relations 

Sunset Health, Creator Hollywood 48-Hour Miracle Diet
"You're a STAR Jackie Lapin!"--Jamie Kabler

Promotional Partners Worldwide, maker of Mr. Potato Head Sports Spud
"Thanks, Jackie. We are really getting a lot of calls and buzz now.  Just in time for the show!  Thanks for all your help.--Dean Gorby

NutriMil
"We were overwhelmed by the media coverage you were instrumental in securing for the NutriMil brand. To be featured on six television segments exceeding 24 minutes, not to mention the newspaper, internet and radio 'features', was considerably more significant than our most optimistic expectations....It was a pleasure to work with a creative and dedicated professional with an incredible eye for the smallest detail. " --Nancy Mammorella, Director of Marketing

GotMarketing
"After firing a number of the top PR agencies in the U.S. Jackie delivered exactly what I needed, including all of the PR necessities (media kit, releases, creativity, strategic thinking, great exposure with our leading target media) in an extremely timely and cost effective manner. And the bonus is that she can write like a dream. She turned technology-speak into plain English! I can't recommend Jackie enough." --Teri Dahlbeck, Founder and President of GotMarketing

Andy Abramson, Client, PR Colleague and Friend of 15 Years
"No one gets placements like Jackie Lapin!"

Media Comments

60 Minutes
"You are brilliant." ..."You are wonderful!"--60 Minutes' Producer Steve Glauber

Washington Post
"You are a wondrous force."--Jonathan Krim

BusinessWeek
"You're great!"--Diane Brady

Leilani Decena, TV Producer
"I have worked with Jackie on many different projects over the years. She is one of the most talented publicist and marketers I know. She is detail oriented and has always delivered great guests and segments for the KTLA Morning News. She has a keen understanding for what her clients and producers need. And as a result, every show or segment we worked on together has been a huge success (ratings-wise and editorially). I have the highest respect for Jackie personally and professionally. I can't wait to work with her again." 
 
 

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